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Branded faith : contextualizing the gospel in a post-Christian era / Rajkumar Dixit.

By: Dixit, Rajkumar.
Material type: TextTextPublisher: Eugene, Or. : Wipf & Stock Publishers, c2010Description: xvi, 163 p. ; 23 cm.ISBN: 1608995593; 9781608995592.Subject(s): Evangelistic work | Christianity and culture | Church marketing | Postmodernism -- Religious aspects -- Christianity | Church renewal
Contents:
Adapting to the audience -- The art of storytelling -- Branding faith -- Rebranding : how it works -- Paul's branding strategy -- Confronting the enemy -- Addressing the multicultural clash -- God's bling -- Postmodernism's effect -- Contextualization -- The danger of contextualization -- Leveraging the culture.
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Item type Current location Call number Status Date due Barcode Item holds
Book Book *Schaff Library
Stacks
BR 115 .C8 D59 2010 (Browse shelf) Available 30092101071638
Total holds: 0

Includes bibliographical references (p. 143-151) and indexes.

Adapting to the audience -- The art of storytelling -- Branding faith -- Rebranding : how it works -- Paul's branding strategy -- Confronting the enemy -- Addressing the multicultural clash -- God's bling -- Postmodernism's effect -- Contextualization -- The danger of contextualization -- Leveraging the culture.

8/2011 21.00 (16.80)

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