- Loudon, David L.
Loudon, David L. (Personal Name)
His Consumer behavior, c1979: t.p. (David L. Loudon, Coll. of Business Admin., U. of Rhode Island)
Wrenn, Bruce. Marketing research, c2002: t.p. (David Loudon, PhD) jkt. (prof., marketing/hd., Dept. of Mgt. and Marketing, College of Business Admin., U. of Louisiana, Monroe; formerly at Louisiana State U., U. of Rhode Island, Hong Kong Shue Yan College, North American Exec. Prog., Monterrey, Mexico)